Nothing found.
July 2, 2024
Back-to-School Promotional Strategies for Consumer Electronics Brands
Consumer electronics marketers, are you ready for the back-to-school season? Find out key consumer trends and winning promotional…
April 26, 2024
Pros and Cons of Cashback Payment Options: A Guide for Marketers
Deep dive into the most popular payout options and find out how to choose the most cost-effective cashback payment method for…
February 29, 2024
Cashback Promotions: How Do They Work?
With a well-executed cashback campaign, businesses can achieve great results, both in terms of increased revenue and better…
July 24, 2024
Buy and Try Promotions — How to Increase Product Adoption and Reduce Returns
Explore the benefits of Buy and Try promotions in increasing sales and reducing returns. Learn from top brands like Tesla use…
July 16, 2024
Sales Promotions For A New Product Launch
You walk into a store and have the option between two different brands of air fryer. Brand A is selling at the normal price, but…
July 2, 2024
Back-to-School Promotional Strategies for Consumer Electronics Brands
Consumer electronics marketers, are you ready for the back-to-school season? Find out key consumer trends and winning promotional…
June 12, 2024
What You Need to Know Before Running a Trade-In Promotion
Why do top brands use trade-in and trade-up campaigns to boost sales and engage customers? Discover the benefits of these…
May 8, 2024
Gifts Galore: Supercharge Your Brand with Gift with Purchase Campaigns
A Gift with Purchase (GWP) campaign is a cost-effective way to maximise sales while maintaining desired price points and without…
April 26, 2024
Pros and Cons of Cashback Payment Options: A Guide for Marketers
Deep dive into the most popular payout options and find out how to choose the most cost-effective cashback payment method for…
February 29, 2024
Cashback Promotions: How Do They Work?
With a well-executed cashback campaign, businesses can achieve great results, both in terms of increased revenue and better…
February 22, 2024
Oscar-worthy promotional tactics to activate brand-movie partnerships
Lights, camera, action! With the countdown to the Oscars now in full swing, we’ve pulled together some insight into how and why…
February 12, 2024
How to respond to sudden changes in consumer behaviour with last- minute sales promotions
Discover how to turn sudden changes in consumer behaviour to your advantage with last-minute sales promotions. Learn how to…
February 1, 2024
The Power of Promotions: Crafting Long-Term Love Stories, Sparking New Flames and Avoiding Brand Breakups
Transform Valentine's Day 2024 with targeted promotions and loyalty tactics. Learn to engage customers meaningfully and avoid…
January 22, 2024
How to seamlessly leverage key 2024 marketing trends within promotional activity
Explore how 2024's marketing trends can elevate your promotional tactics. Learn from real-world cases like Google’s Pixelbook and…
December 6, 2023
Supercharge Your Holiday Giveaways with Influencer and Brand Collaborations
Holiday giveaways are a key promotional tactic marketers can deploy to ensure their brand stands out from the crowd. We’ve talked…
October 26, 2023
Inclusive Marketing for Campaigns That Truly Resonate
Explore inclusive marketing in promotions: authentically engage diverse groups for genuine brand connections and lasting impact.
October 12, 2023
Promiscuous Shoppers: Who Are They and How Can Your Brand Leverage Their Shopping Habits?
Explore the untapped potential of promiscuous shopping habits. Dive into our insights to craft campaigns that resonate and turn…
September 28, 2023
Not Just a Price Tag: Black Friday Strategies That Add Real Value
Black Friday redefined: It's not just about slashing prices. Uncover strategies that add lasting value.