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Our Readers’ Favourites: A Look Back at 2024’s Key Insights
10th December 2024
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The Power of Promotions: Crafting Long-Term Love Stories, Sparking New Flames and Avoiding Brand Breakups
1st February 2024
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From Practicality to Pleasure: Balancing Hedonic and Utilitarian Appeals in Marketing
20th July 2023
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Sales Promotions Beyond the Short-Term: Aligning Your Strategy with Long-Term Marketing Goals
5th June 2023
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Making a Case for Retaining Marketing Budget in a Recession
8th December 2022
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How To Successfully Reduce Your Time Spent Online – Even If You Work In Marketing
7th March 2022
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3 Simple Habits That Make For A Successful Marketer
25th January 2022
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3 Things Marketers Should do to Prepare for Important Budget Meetings
10th January 2022
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I’ve Got A Text! ‘Love Island Star’s Instagram Competitions Failing to Comply with ASA Standards’
14th October 2021
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Feeling Marketing Burnout? You’re Not Alone
10th August 2021
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Top Digital Marketing Trends for 2021
6th January 2021
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Best Practices for Marketing During a Global Crisis
10th August 2020