Benefits of GWP Promotions

The Benefits of a ‘Trade In, Trade Up’ Campaign

In simple terms, a trade in, trade up promotion means ‘out with the old and in with the new’. A successful campaign of…


How to deliver a memorable marketing keynote speech

Did you know the usage of the term “keynote” is rooted in the history of music? Back in the late 1600s, a keynote…


Credit Card Online Shopping

What are the benefits of running a cashback promotion?

It’s hard to remember a time when Chatbots weren’t a hot topic in customer service and marketing strategy…


Paynetics partners with Benamic to power mobile first digital reward programme in Europe

Payments provider delivers mobile first corporate card programme for the global leader in promotional fulfilment.


The benefits of running a loyalty program

It’s hard to remember a time when Chatbots weren’t a hot topic in customer service and marketing strategy…


RCS Messaging For Business

RCS: The revolution of business messaging

The first SMS message was sent in 1992. Today, 97 percent of smartphone owners send text messages, making it the most…


Top digital marketing trends for 2021

It’s hard to remember a time when Chatbots weren’t a hot topic in customer service and marketing strategy…


Chatbot Sales

5 reasons why your business should be using AI-powered chatbots

It’s hard to remember a time when Chatbots weren’t a hot topic in customer service and marketing strategy…


Free Gift Promotion

Running a successful gift with purchase campaign

A Gift with Purchase (GWP) campaign is a cost-effective way to maximise sales while maintaining desired price points…


COVID Marketing Practices

Best practices for marketing during a global crisis

Google Home, Alexa, Siri. These entities and devices have changed the way consumers get their information in the last…


Amazon Alexa Voice Promotions

All you need to know about voice search optimisation

Google Home, Alexa, Siri. These entities and devices have changed the way consumers get their information in the last…


Best Free Marketing Courses During Covid-19

Free marketing courses during COVID-19

The current global climate is changing business, work and life as we know it.